What is Recurring Cashflow metric in RevenueStory?

Modified on: Wed, 3 May, 2023 at 3:27 PM

Recurring Cashflow and Total Recurring Payments metrics mean the same.


Total value of successful payments received against recurring invoices during a specific period.


Explanation

Summary of the total amount receivable from the invoices in posted, payment due, and not paid state.


How it's measured

Recurring Cashflow = Total sucessful payments received against recurring invoices.


Reading

Up: Good


Interpretation


Recurring payments are the major source of cash in-flow for subscription businesses. Always keep a close eye on this. A decrease in cash flow could be because of lower revenue or an inefficient collections mechanism. Look at this in conjunction with your total revenue and outstanding receivables for the period.


Click here to know about other metrics.

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