What is Revenue Leakage Summary in RevenueStory?

Modified on: Mon, 30 Aug, 2021 at 6:08 PM

Summary of the revenue leakage for each coupon and discount during a specific month.
Explanation of metric

Summary of the revenue leakage for each coupon during a specific month.", "desc": "This metric shows a summary of each coupon type you provide, the number of times it was redeemed in a specific period, and the total value of the leakage. This also gives you the new revenue generated by using that coupon during that period.

Reading

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Interpretation

This report shows you how many times a coupon has been redeemed, the revenue leakage, and the new revenue generated each month. It gives a holistic view of how well each coupon performs by comparing the leakage and new revenue generated.

Click here to read about other metrics. 

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