How are subscriptions moved from free plans to paid plans calculated in MRR

Modified on: Sat, 26 Jun, 2021 at 11:37 PM

Free to Paid MRR

This is the monthly recurring revenue generated from subscriptions which are moved from free plans to paid plans. It also includes the revenue generated when subscriptions of paid plans move from a free period to a paid period.

Free to Paid MRR = Total sum of MRR gained from all subscriptions which are active as of a specific period, have non-zero MRR as of a specific period, and have a zero MRR in the previous period. 

Example: 

If a subscription is moved from plan A (free) to plan B (MRR $150) then the free to paid MRR would be $150. Also, if a subscription is on trial in the previous period and is now on a paid plan B with an MRR of $150, then the free to paid MRR would be $150.

M
Monica is the author of this solution article.

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